Jiangsu NOVA logistics System industry Co., Ltd. has a great emphasis on technological innovation and brand building. During 17 years of development, senior leadership pay great attention on brand building. Firstly, enhance the ability of innovation; constantly develop the core technology and have independent intellectual property rights to meet the needs of the market, and gradually set up their own brands to improve the scientific and technological contents of brand; Secondly, actively implement the technical standard strategy; using international standards and foreign advanced standards; participate in the national logistics industry standard system revision work, occupy the commanding heights of domestic technical standards development. Thirdly, actively adopt advanced quality management methods; establish solid quality management system; continuously improve the level of quality management. We have completed the ISO9001 (Quality Management System, ISO10012 (Measurement Management System and ISO14001 (Environmental Management System Certification, especially ISO14001 (Environmental Management System Certification) in logistics warehousing and equipment manufacturing industry is the first enterprise to obtain this certification. With the rapid development of logistics and warehousing industry, NOVA’s brand awareness and reputation has establish a good reputation. NOVA can participate in the implementation plan of key logistics technology reconstruction and development project of state and some other enterprise, and achieve the success of the project bidding, planning and design, production, installation services and the series of work. In order to expand brand awareness, NOVA has continued to intensify our publicity by the media of Internet, magazines, and domestic and foreign exhibitions, Logistics Association and the highway artillery three-dimensional advertising media which make NOVA into the logistics industry and to be constantly strengthen.